By Minnesota Institute for Sustainable Agriculture
Leading edge farmers and ranchers comprehend that substitute plants and value-added items supply them an facet available on the market. potent making plans is essential to the long term profitability of any new enterprise. development a Sustainable company brings the company making plans method alive to assist substitute and sustainable agriculture marketers remodel farm-grown concept into ecocnomic firms. The step by step innovations assist you enhance a close, lender-ready marketing strategy or map out how you can reap the benefits of new possibilities, resembling: natural farming Agri-tourism On-farm processing replacement vegetation Direct advertising including worth even more than a making plans rfile, construction a Sustainable company follows dairy farmers Dave and Florence Minar via an immense transition on their Minnesota farm. The Minars' reviews and excerpts from their pattern worksheets lend a real-life standpoint, illustrating how they and 5 different farm households set objectives, researched possible choices, decided strength markets and evaluated financing strategies. clean worksheets within the ebook assist you create and set up your personal plan. your online business plan will show that you've totally researched your proposal, mapped out creation and advertising and marketing techniques, and that you just understand how to promote your product.
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Extra resources for Building a Sustainable Business: A Guide to Developing a Business Plan for Farms and Rural Businesses
This is usually an easy question—but it’s sometimes useful to step back and think about what it is that you produce. What is a product? For example, Frank Foltz of Northwind Nursery and Orchard produces edible landscaping plants that are well-adapted to northern winters. Yet, he also provides knowledge and information in the form of “Northwind Notes” (Figure 7) and annual workshops to help educate his customers about fruit production and other homesteading skills. Is this service component of his business something that’s simply “bundled” with the plants he sells, or does it have the potential to be a separate product?
Think hard about whether you are using your physical resources as efficiently as possible. BuilDiNg a SuStaiNaBle BuSiNeSS 45 ....... TASK 2 ....... The Four Key Management Areas: • Marketing • Operations ➠ Human Resources • Finance What management and management information systems do we have in place to support our farm operations? The knowledge embodied in sound management practices and the information contained in good production records are also important resources for your farm operation.
The first two questions focus on people who will be leaving or joining the operation and the opportunities and challenges created by these changes. The third question focuses on a difficult issue in many family farming operations—the transfer of managerial responsibilities TASK from one person to another. s Situation urce Reso an Hum Our in nges Cha ly Like One or more of these Worksheet . years ten or years five year, the next questions may be relevant es in your human resources situation over Use this worksheet to describe likely chang perfor or for your operation—or you work r leaving for othe currently works in our operation be Current Workforce:Will anyone who may face some other rprises will this affect?